New | I Heart Makeup Golden Bar Palette

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I Heart Makeup is a brand sold in superdrug that seem to completely dupe Too Faced. They launched two new palettes recently, one of which being the Golden Bar Palette. I thought it was stunning, and so I thought I would pick it up and share my thoughts and feelings with you!

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The colour range is beautiful and right up my street. It contains earthy, warm shades including burgundy, brown, olive, and – of course – golden shades! The only thing this palette is lacking is a matte shade… as in a single matte shade. The palette is completely shimmery. It’s missing a beautiful matte brown or matte copper to go in the crease. However, I can get over that.

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The pigmentation is beautiful. They’re super pigmented, they blend like a dream. Some of the shades are slightly chalky. But, on the whole, it is a beautiful formula. They last for ages, and have very little fall out. They’re also beautifully shimmery shades.

The only thing I think lets the product down is the packaging. While I get that they’re duping Too Faced, I feel like it looks and feels cheap and tacky. And if it came in a plain packet I think it would actually look so much nicer!

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So in conclusion, the shades are beautiful, pigmented and blendable. However, it lacks some matte shades, and the packaging is a little tacky.

Have you tried these? If so, what do you think?

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4 thoughts on “New | I Heart Makeup Golden Bar Palette

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